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| Guts. Unconventional Business (Gebundene Ausgabe) von Robert A. Lutz
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| Rezensionen: | | | Robert A. Lutz, the hard-driving former Chrysler president, shares his best insights for business success in Guts. Lutz tells how he helped engineer a second comeback at Chrysler with "hard work, hard thinking and, yes, guts". When Lutz arrived at the auto maker in 1986, all of Chrysler's cars and trucks--except its mini-vans and Jeep vehicles--were outdated and boring. The company lagged so far behind the competition that it lost $800million one year alone. Unlike 1979, when the auto maker... | | | © 1998-2001 Amazon.com, Inc. und Tochtergesellschaften | |
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